Kallo,
the healthy snack brand, has unveiled several new additions to its existing
range of rice cakes. The new products include a series of firsts for the
category, incorporating the launch of super seed cakes, premium topped chocolate
rice cakes, a breakfast convenience product, and a range developed specifically
for young children.
Kallo said the new launches are part of its aim to raise its profile, as it looks to become the number one consumer choice as an alternative to bread, biscuits and crisps.
The additions include Buckwheat super-seeds low fat multigrain cakes and Quinoa & seeds multigrain cakes. Additionally, the company has launched Fruity Muesli & Yoghurt thins for the breakfast convenience market. All of these are available from Sainsbury’s.
Kallo has also launched a range of premium topped chocolate rice thins in Waitrose and Sainsbury’s stores, which is meant to complement Kallo’s Belgian milk and dark chocolate coated rice thins products. The range will include a caramel topped product as well as a dark chocolate and orange rice cake thin with all natural ingredients, including real orange pulp.
And finally, the Kallo Kids range includes a milk chocolate coated rice cake thins and strawberry yoghurt coated rice cake thins, in five accessible portion packs containing two rice cakes, with animal themed designs.
Kallo said the new launches are part of its aim to raise its profile, as it looks to become the number one consumer choice as an alternative to bread, biscuits and crisps.
The additions include Buckwheat super-seeds low fat multigrain cakes and Quinoa & seeds multigrain cakes. Additionally, the company has launched Fruity Muesli & Yoghurt thins for the breakfast convenience market. All of these are available from Sainsbury’s.
Kallo has also launched a range of premium topped chocolate rice thins in Waitrose and Sainsbury’s stores, which is meant to complement Kallo’s Belgian milk and dark chocolate coated rice thins products. The range will include a caramel topped product as well as a dark chocolate and orange rice cake thin with all natural ingredients, including real orange pulp.
And finally, the Kallo Kids range includes a milk chocolate coated rice cake thins and strawberry yoghurt coated rice cake thins, in five accessible portion packs containing two rice cakes, with animal themed designs.
NamNews - Friday 13th June 2014
No comments:
Post a Comment