Labels

Brands (125) Consumer (147) Kantar (20) Market (197) New Products (107) Promotion (19) Retailer (118)

Thursday, 6 March 2014

Tyrrells launches new popcorn formats

Tyrrells is expanded its range of on-the-go snacks with the launch of two new popcorn multi-packs, both of which will be available at Tesco and Waitrose.

Both multi-packs contain six individual bags and have an RRP of £1.99. One of them contains only Sweet & Salty popcorn, while the other contains Sea Salted, Sweet & Salty and Mature Cheddar packs. Each individual bag contains less than 70 calories.

Tyrrells noted: “Ready-to-eat popcorn in a multi-pack is perfect for consumers who are seeking a tasty yet light snack”. It added that premium ready-to-eat popcorn is now a firm favourite within consumers snacking repertoires and with retail sales growing significantly year on year, a multi-pack was the natural next step.
NamNews - Thursday 6th March 2014

No comments:

Post a Comment